Alla corte di re Moda

An inside look at the fashion industry written by two journalists who have spent their lives reporting on it. They discuss fashion’s relationship with the media, the extortion involved in advertising, the important figures, and the role that designer labels play in Italy and throughout the world. Holding nothing back, Fedi and Serlenga reveal what goes on behind the catwalk. The Devil Wears Prada was just the tip of the iceberg, and they show us how much more there is to uncover. Including Suzy Menkes, Anna Wintour, Franca Sozzani, and Cathy Horyn, this book reveals the private vices and public virtues of the international fashion industry.